Bye Bye Broadcasts
Brian Stelter was fired by CNN, but at least got to do a goodbye show, a courtesy that’s rarely offered to radio broadcasters. As I write in this piece, I speak from experience.
You’re Not On The Air
Taking regular phone calls from lonely listeners who just want to talk to someone is a recipe for bad radio. Here’s how I handled them during my years as a talk radio host.
DJ Lessons
Occasionally, during my years in music radio, I would get asked to speak to a high school class to explain what it’s like being in the business. This is what I told them.
Another Blown Promotion Opportunity
I recently attended two screenings where radio DJs got up before the movie to promote the station and give stuff away. In both cases, the jocks blew the opportunity by failing to read the room.
This Is A No Ad Zone
Some radio (and podcast) personalities have gotten rich by having great relationships with advertisers. I was never one of them, but I do have a few stories to share.
Hardest Job In Showbiz
Hosting a daily talk radio show — as I did over multiple decades — is the hardest job in show business. Here’s why.