Here are some of the non-game-related tweets I posted on Twitter during tonight’s Super Bowl broadcast. I’ll have a full post about the most outstanding commercial — the Letterman/Leno/Oprah shocker — a little later.
- Steve Winwood doing “Higher Love” on SB pre-game proved he sounds a helluva lot better in the studio than in a parking lot.
- You can’t go wrong with Betty White + Abe Vigoda in your commercial (Snickers)
- The Super Bowl Shuffle spot made my 15-year-old daughter ask “What was that?” Hard to believe it’s been 25 years.
- Bud Light takes the lead with asteroid party, but Doritos is 0-2 with dog collar and Jalen’s mom.
- Imagine this Monster.com pitch meeting: “I’ve got it. The beaver plays the violin!!”
- Bridgestone scores w/the Hangover-like bachelor party whale, as does the Timothy Richmond spot for Cars.com. Wit wins.
- Wasn’t that music from “Stripes” in the Budweiser bridge commercial?
- Interesting adjacency: CareerBuilder’s casual Friday underwear office followed by Dockers’s “I wear no pants” chant.
- Brett Favre showed a sense of humor poking fun at himself in his commercial, but what was it for?
- More winners: Bud Light “Lost” parody, Dove for Men’s life song. Thank god we finally have our own soap.
- I don’t want a Dodge Charger, so I won’t carry my wife’s lip balm.
- We did NOT need a remix of My Generation by will.i.am, but nice editing job. Will anyone remember FloTV a year from now?
- Re: halftime. Springsteen 2009: fun & entertaining. The Who 2010: neither. A medley of edited songs and no fans on the field mark the end of an era.
- Chevy Chase proves yet again that he can over-act and over-sell any comedic moment in the Griswolds callback.
- Did Christopher Guest direct his troupe in the census ads? Love his movies, but the spots don’t work. I want my $2.5mil back.
- Google’s love-in-Paris ad was as clean and simple as its search page. Nice to see high-tech go not-so-flashy.
- Post-nipplegate SB halftime acts: McCartney, Stones, Prince, Petty, Springsteen, Who. When do bands that started after 1985 get that gig?
- A local SB spot that aired in St. Louis promotes salads at QuikTrip. Because when you want a healthy lunch, you head to the gas station.
- The obligatory post-game ad for Saints SB merchandise used The Who as soundtrack. Don’t they know the Colts use Who music at their games?